Complete on Page Optimization

At the domain level

Experts working at 24X7 WP Support are proactively looking after the website to identify potential threats and undertake measures to optimize the website at the domain level. Services offered by us include:

• Identification of Canonical URL
  A common trend where the actual URL of the website is duplicated. Now, as this appears over the web, search engine crawlers would hold the view that the URLs have identical content and this is where things get messy. When bots or web crawlers reckon that the content of two websites is copied, the ranking of both drops. To prevent this from happening, we have experts scanning website URL to identify the canonical ones and then adopt significant measures to undo the effect.
• Sidelining Domain name and Target Location
  Based on the nature of the website, our experts make sure that the domain name is appropriate. Also, the target location of the content is specified on the type of website and corresponding content.
• Creation & Optimization of Robots.txt
  An important aspect of On-Page optimization, we have our team taking the necessary steps to optimize the robots.txt file. In case, the file isn't present, we would create one and optimize it to map the crawling trends.
• XML Sitemaps
  Another important part of on-page SEO is XML Sitemaps. We ensure that the created sitemaps are free from bugs and can be effectively crawled by the web crawlers in a way, that best serves the purpose.
• Optimize Site Structure
  As mentioned earlier, on-page optimization is not just about the content but extends beyond it. Adhering to the above, we adopt certain steps to optimize the website URL in terms of SEO.
  In addition to all of the above, we also perform regular checks to identify duplicate or orphan pages and take steps to remove them.

At the site level

A recent announcement made by Google notified the page load time should not be more than two seconds. To deal with this and make sure that the responsiveness of your website is competent enough, we deploy the on-page SEO at the site level.

Here, our services comprise of:

• Optimization of website speed
  Here, we scrutinize the elements of the website that lays an impact on the website speed and if needed, modify them to enhance the performance.
• Analyzing Responsiveness
  Next comes the website responsiveness, primarily on mobile phones. Significant methods are adopted to make your website device compatible.
• Mobile Usability Trend
  Alterations to increase the mobile usability index, we do all needed to improve the same.

At the page level

Lastly, optimization needs to be done at the page level. As a matter of fact, this is the most important one. Web crawlers are more likely to scan the page and look for relevant content. The better is your page optimization, the higher is SERP ranking. On-page optimization at the page level depends largely on the meta tags and the keyword enhancements.

Our offerings include:

• Keyword Density Mapping
  Researching the right set of keywords and then distributing it across the content is what we focus on. Keyword mapping is not adding an indefinite amount of keywords across the content, instead, it should be technically sound. Using a range of tools, we map the right keyword on the right page. We start by looking for keywords and then draft a strategy with which these keywords are added in a way it fulfills the required density.
• Meta Data and Content Optimization
  We create and embed significant keywords within the meta-tags to ensure that they are SEO rich. Also, identification and removal of duplicate content or thin content to upgrade site rankings.
• Integration of Schema
  The identification of page elements is an important process of web crawling. We ensure that rich text is added within the content so that the search engine crawlers can effectively trace your content back to the search query.
  Other vital services include image optimization, header tag, and multimedia optimization. We identify scripts that might block the crawlers and then adopt methods to fix the issue.